Products / KrishiMitra AI
KrishiMitra AI
24x7 AI crop advisory, at zero cost to the state and to the farmer.
A farmer-centric, crop-critical guidance platform that puts round-the-clock AI advice in 12 languages on a farmer's phone. It is funded by verified agri-brands through clearly separated advertising, so neither the state nor the farmer pays.
- Rs 0licence cost to government
- 12languages including Hindi
- 2G to 5Gworks on feature phones via IVR
- 140 Mfarmers addressable
Closing the information gap
The information gap
- Agriculture contributes 18% of GDP and employs 600 million people
- Fragmented advisory costs a farmer two to four working days a season
- Pest outbreaks spread 48 to 72 hours before intervention; yield loss can reach 40%
- Ninety million rural farmers are on 2G and feature phones most agri apps cannot serve
- Soil health card data is collected but rarely turned into per-farmer, per-season advice
What the government gets
- Zero licensing cost and full data sovereignty
- Real-time farmer outreach and scheme awareness
- Grievance redressal and sentiment analytics
- AgriStack, PM-KISAN, eNAM and IMD integration
- District-level yield analytics and early warning
What the farmer gets
- Personalised crop advisory around the clock
- Hyper-local weather and pest alerts in 12 languages
- Verified agri-brand recommendations instead of spurious dealer advice
- Mandi price intelligence and buyer connect
- KCC loan and crop insurance guidance, free
A three-sided platform funded by verified agri-brands
Farmers
AI crop advisory, voice chatbot in 12 languages, weather and pest alerts, mandi prices, KCC guidance. They pay nothing, ever.
State governments
Scheme push, grievance analytics, yield intelligence, AgriStack, PM-KISAN and IMD integration. No licence fee, and the state owns all farmer data.
Agri-brands & insurers
Verified ad placement by crop stage, district and language (CPC, CPM, CPA, CPL and CPS formats), with performance tracked. They fund the entire platform.
Guardrails built in
Critical pest and disease alerts are always ad-free. Government notices sit in separate, prioritised, 100% ad-free inventory. An optional 10 to 15% of net ad revenue can be shared with the State Agriculture Department.
Let's put this in front of your state and districts.
Book an in-person presentation, a live demonstration on your own data, a technical briefing with your IT team, or an RFP/RFQ consultation.